RIDEGURU
Didn't Ola just open up shop in Australia? Who knew. The next big battleground is Australia!
"Didi Chuxing Technology, the Chinese ride-sharing company that bought the mainland operations of Uber Technologies, will begin offering its service this month in Australia, its first foray in a Western-style country.
The scheduled Jun 25 launch in Australia's second biggest city Melbourne sets Didi up for a showdown with the US rival it bought out in China in exchange for a stake.
"Didi started expanding outside Asia in Mexico earlier this year, and has said globalisation is a core strategy. Its move into Australia will be a test of how it can compete in Western-style markets that might tend more towards US brands than, say, Southeast Asia or Latin America, where China has traditionally had a stronger influence."
Comments
Oh man, Australia better be ready. I wish DIDI would come to the US, sigh.
Isn't Australia where Ola went too? This is going to be a huge battleground.
and I am sure Ola and Didi both think AU is a smaller version of US.
not sure about "smaller", but..yeah, definiteyly a test bed.
but remember that Uber alreday operates in Australia. This is indeed going to be a head-to-head. How they all do here will be a good indicator of what's to come in North America and UK.