RideGuru Newsroom

I watched a video interview this week of Uber CEO Dara Khosrowshahi with David M. Rubenstein the president of the Economic Club. The interview was published by the Economic Club of Washington, D.C. on June 24, 2019, so it is fairly recent. Fair warning, it is pretty lengthy, about 45 minutes but I think it definitely falls under the must watch category if you are a driver for or an investor of Uber. 

Not much surprises me any longer when it comes to ridesharing, I still am an active driver with Uber & Lyft, albeit on a very part time …

“Surge Club!” Plenty of news lately that a handful of Uber drivers are manipulating the fares they receive by surge gaming at Reagan International in Virginia and Baltimore airports, costing the passengers to pay higher fares. Is it possible? Why are they doing it?

What is Surge/Prime Time? How does it get triggered?

The idea behind surge pricing is to adjust prices of rides to match driver supply to rider demand at any given time. During periods of excessive demand when there are many more rider requests than drivers, or when there aren't enough drivers on the road available to …

Who is benefiting from PPZ, The Driver, The Passenger, or Lyft? 

Since I started driving for Uber and Lyft, which is more than three years now, I've seen the GOOD, THE BAD & THE UGLY! 

The GOOD was when I first started, high pay for miles and minutes, plenty of surge fares, less than eight drivers at every corner, medallion system that pretty much guaranteed a 2x surge multiplier on each ride, Power/Boost zones, and high value quests for weekdays and weekends.

The BAD was what followed next, constant price cuts on both Uber and Lyft platforms in a bitter …

Last week in Part I of this two part series, I laid out the facts regarding the Micro-mobility trend that is sweeping the country. Today in Part II, I will dig into the economics of this trend, are all these companies in a race to the bottom just like Uber & Lyft with their respective rideshare businesses? Will they ever be profitable? What is the effect of e-scooters on the every day rideshare driver?

The Remake of Alfred Hitchcok’s “The Birds”

These are e-scooters dumped by riders on a walkway in Santa Monica, CA. The cities are struggling creating laws …

The following two part series is a fascinating look into the Micro-mobility trend that is currently sweeping the country. In Part I, I am going to dig into the proliferation of thousands of these units taking over the sidewalks and gradually becoming a nuisance for local residents but also creating hazardous conditions for drivers and riders. In Part II, I am going to dig deeper into the economics of the Micro-mobility trend itself and look into the effects of this trend on rideshare drivers. Since all these companies are jumping in with both feet, it must be a very …