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What do you all think of the new Uber logo?

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chipsavoy
141
 Posted 1 year, 2 months ago

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I think it looks really sleek, I love the new font. Definitely an upgrade from their weird circle/line/square thing...

https://www.theverge.com/2018/9/12/17851248/uber-new-logo-font-app-design

Comments

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    Samarov
    1419 Rider
     1 year ago

    Still think they should be called HEIL-O.

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    momof4
    8115 Rider Driver
     1 year ago

    Anyone know if we can order new one for our vehicle to replace the ugly old ones?

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      DonutDrivers
      240 Driver Driver
       1 year ago

      I saw somewhere that they’ll be rolling out new stickers and swag in the upcoming months. They’ll proactively send them out so you don’t need to ask. (Though, I’m sure it doesn’t hurt to ask.)

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        momof4
        8115 Rider Driver
         1 year ago

        Just got a notice from Uber. They will be available in November.

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          DonutDrivers
          240 Driver Driver
           12 months ago

          Did you ever get your new stickers.

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            momof4
            8115 Rider Driver
             12 months ago

            No. I just received a message on Monday to confirm my address so they can send me my new stickers. 

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            Melissa21
            31 Rider
             11 months ago  (edited 11 months ago)

            I received my new sticker a few days ago. Plain old "Uber" maybe 4"/5" high. Sticker not stickers:) Only sent 1 sticker even though I have 2 cars on platform and front & back windshield. Sorry for bad pic but my phone crashed using my sons (not used to it, obviously not very good with it):). Can't wait to get mine back although T Mobile's Insurance Co. is absolutely awful.

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        momof4
        8115 Rider Driver
         1 year ago

        Thank you.

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    RedANT
    1072 Rider Driver
     1 year ago

    Thinking optimistically, at least now the passengers will be better able to identify Uber drivers.  Passengers look at the logo now and still don't know it's the Uber logo. 

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      chawes
      742 Rider Guru
       1 year ago

      No joke. That last logo never made any sense. I thought it was ugly when it came out, but I thought maybe it would grow on me. And I thought maybe I would find some hidden meaning in it eventually.

      It did not, and I did not.

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    lionfool
    230 Rider Driver
     1 year ago

    Their last logo sucked so bad. Looks like they figured that out. This one looks cleaner. But it is boring as all get out. They couldn't hire a couple of decent graphic designers with all the money they don't give to us?

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    DDominico69
    163 Driver
     1 year ago

    Here's my favorite.  Should go back to this.

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    ce
    58 Rider
     1 year ago

    That CMO must have her shit together, there for two days and already unveiling new logos? What kind of sorcery is this?!

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    jumpingship
    71
     1 year ago

    Can this be considered a logo, it is literally just the word Uber. SMH

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      alisonjgp
      106
       1 year ago

      Well think about it, so many "logos" are really the companies name. Coca-Cola, Dell, IBM, even Google. This is very common.

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    AsStibelDude
    625 Driver
     1 year ago

    I did notice that.  Well, anything is better than the previous logo which was like a weird, "C"?

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    AngieKM169
    107 Rider
     12 months ago

    You spelled chips ahoy incorrectly.

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    peter.lucente
     1 year ago

    Too clean, too sterile, no graphics edge.  Disappointing and uninspiring unless you are a big fan of Sesame Street.  A brand needs to stand for something and have a personality.  This has none. 

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    Bigfrank
    426 Rider Driver Driver
     1 year ago

    They can change their appearance but they will always be 666.

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    jereysays
    45
     1 year ago

    That little video with the word uber becoming two lines and like opening up was pretty sick

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    donbon
    85
     1 year ago

    Remember that old U – seems so dated now.

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    chawes
    742 Rider Guru
     1 year ago

    It looks so much friendlier than their old one, which was ugly and meaningless. They are definitely trying to change their image here to be softer and more welcoming. I think it might work, too.

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      JMartensen
      162
       1 year ago

      That "logo" is now just text though.  They have decided to not any logo or images.  Just word. I guess their name itself is enough.