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What do you all think of the new Uber logo?

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chipsavoy
123
 Posted 5 months, 1 week ago

I think it looks really sleek, I love the new font. Definitely an upgrade from their weird circle/line/square thing...

https://www.theverge.com/2018/9/12/17851248/uber-new-logo-font-app-design

Comments

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    Samarov
    1274 Rider
     5 months ago

    Still think they should be called HEIL-O.

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    momof4
    6502 Rider Driver
     5 months ago

    Anyone know if we can order new one for our vehicle to replace the ugly old ones?

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      DonutDrivers
      230 Driver Driver
       5 months ago

      I saw somewhere that they’ll be rolling out new stickers and swag in the upcoming months. They’ll proactively send them out so you don’t need to ask. (Though, I’m sure it doesn’t hurt to ask.)

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        momof4
        6502 Rider Driver
         5 months ago

        Just got a notice from Uber. They will be available in November.

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          DonutDrivers
          230 Driver Driver
           2 months ago

          Did you ever get your new stickers.

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            momof4
            6502 Rider Driver
             2 months ago

            No. I just received a message on Monday to confirm my address so they can send me my new stickers. 

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            Melissa21
            Rider
             1 month ago  (edited 1 month ago)

            I received my new sticker a few days ago. Plain old "Uber" maybe 4"/5" high. Sticker not stickers:) Only sent 1 sticker even though I have 2 cars on platform and front & back windshield. Sorry for bad pic but my phone crashed using my sons (not used to it, obviously not very good with it):). Can't wait to get mine back although T Mobile's Insurance Co. is absolutely awful.

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        momof4
        6502 Rider Driver
         5 months ago

        Thank you.

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    RedANT
    804 Driver
     5 months ago

    Thinking optimistically, at least now the passengers will be better able to identify Uber drivers.  Passengers look at the logo now and still don't know it's the Uber logo. 

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      chawes
      624 Rider Guru
       5 months ago

      No joke. That last logo never made any sense. I thought it was ugly when it came out, but I thought maybe it would grow on me. And I thought maybe I would find some hidden meaning in it eventually.

      It did not, and I did not.

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    lionfool
    136 Rider Driver
     5 months ago

    Their last logo sucked so bad. Looks like they figured that out. This one looks cleaner. But it is boring as all get out. They couldn't hire a couple of decent graphic designers with all the money they don't give to us?

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    DDominico69
    149 Driver
     5 months ago

    Here's my favorite.  Should go back to this.

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    ce
    Rider
     5 months ago

    That CMO must have her shit together, there for two days and already unveiling new logos? What kind of sorcery is this?!

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    jumpingship
     5 months ago

    Can this be considered a logo, it is literally just the word Uber. SMH

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      alisonjgp
       5 months ago

      Well think about it, so many "logos" are really the companies name. Coca-Cola, Dell, IBM, even Google. This is very common.

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    AngieKM169
    Rider
     2 months ago

    You spelled chips ahoy incorrectly.

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    AsStibelDude
    549 Driver
     5 months ago

    I did notice that.  Well, anything is better than the previous logo which was like a weird, "C"?

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    peter.lucente
     5 months ago

    Too clean, too sterile, no graphics edge.  Disappointing and uninspiring unless you are a big fan of Sesame Street.  A brand needs to stand for something and have a personality.  This has none. 

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    Bigfrank
    289 Driver Driver Rider
     5 months ago

    They can change their appearance but they will always be 666.

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    jereysays
     5 months ago

    That little video with the word uber becoming two lines and like opening up was pretty sick

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    donbon
     5 months ago

    Remember that old U – seems so dated now.

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    chawes
    624 Rider Guru
     5 months ago

    It looks so much friendlier than their old one, which was ugly and meaningless. They are definitely trying to change their image here to be softer and more welcoming. I think it might work, too.

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      JMartensen
      149
       5 months ago

      That "logo" is now just text though.  They have decided to not any logo or images.  Just word. I guess their name itself is enough.